Local Fashionista

Vivi G. Shoes’ owner looks to Coco Chanel for inspiration.



Sherri Guggenheim, Owner of ViVi G. Shoes, Wayne

Favorite designers: I love Tory Burch for my accessories, and Rag & Bone for my jeans.

Trends she’s into: Cashmere twin sets are one of my favorites. They’re an investment, but they take you from daytime to dinner. The ruffle is fading, so I’m looking forward to a more tailored look—especially in marsala, Pantone’s Color of the Year. Going forward, leggings are strong in faux suede. The new Stuart Weitzman 5050 under-the-knee boot should be a stunner.

She is: Accessory obsessed—and I have been since I was a young teenager. My best gifts from my mom were always new handbags and shoes; clothing is just not as noticeable. Today, you can wear anything from workout clothes to a simple black dress, but your handbag is what stands out and looks stellar. 

Style icon: Coco Chanel set the classic-chic style of the highest quality. In my ViVi G. boutiques, I buy classic looks, search out the highest quality, and stay fashion-forward. We’re Main Line style with a downtown flair—and that’s how I feel about Chanel.

Go-to casual outfit for a Saturday out: Black leggings with a bit of faux-leather trim, a dressy tunic with a little lace, and this year’s Stuart Weitzman Stitches over-the-knee, heeled boot. I complete the look with stacked bangles and my favorite Julie Vos earrings.

Go-to outfit for a Saturday night out: My uniform: a black-sheath, above-the-knee dress with high-heeled boots, LK statement earrings, and my new Tory Burch clutch in black and gunmetal.

Typical splurge: Every girl needs a fabulous coat, even if it is over your yoga clothes.

Favorite thing in her closet: A Pucci dress that was a gift from my husband. I’m in love with colorful prints.

Where she shops: I love the boutiques in Eagle Village Shops. I shop at all of them.

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