Q&A: Local Fashion Designer Victoria Wright
The made-to-measure Norristown-based style guru discusses her design process.
Photo By Tessa Marie Images.
Urban sophisticate. I love to mix and match, pairing something pristine like a perfectly tailored blazer with something edgy like a pair of distressed jeans.
Her Fashion Journey:
When I was growing up, my mom taught art history and would use me as her guinea pig for her lectures. I was always drawing women in cool outfits, and it didn’t take me long to realize that I could turn it into a career. I studied at Parsons School of Design, which wasn’t for me. So I came back to my roots in Philadelphia and attended Moore College of Art & Design.
Why Made to Measure:
When I started my brand, I realized very quickly that my clients were having trouble achieving the perfect fit. When I got married, my husband got a made-to-measure suit and he loved the experience. I set out to create Philadelphia’s first fashion-forward made-to-measure brand for women.
Where She Gets Her Inspiration:
The Philadelphia Museum of Art and the Barnes Foundation. My husband is French, so we travel to Europe a lot. I love sitting at cafes in Paris and people watching to see how French women are styling themselves.
Her Design Process:
We start with a consultation to figure out who our client is and what design she wants. We have five basic styles—the signature blazer, blouse, pants, skirt and dress. She gets to choose the color and the design option, whether it be a bell sleeve detail or the length of her skirt. The second step is getting measured. Finally, the piece is hand made by our team in Philadelphia.
Advice For Aspiring Female Entrepreneurs:
You have to be passionate and self-motivated, but you also need to set aside time for self-care and family because it’s easy to always be in work mode.