Inside the Preppy Home of Lilly Pulitzer's Fashion Director
A leading creative force at Lilly Pulitzer, Janie Schoenborn lives a colorful life in Bryn Mawr.
Photos by John Lewis
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Just five years ago, Janie Schoenborn was living happily in New York City, where she was designing her own handbag and accessory line, Buzz by Jane Fox. Her preppy wares were carried in a number of Lilly Pulitzer stores, and executives of the iconic brand took notice of Schoenborn’s talents. Little did she know that her dream job was about to come knocking. “I was asked to develop Lilly’s brand accessories,” says Schoenborn, who is now the company’s fashion director. “It was such a big thrill.”
Seizing the opportunity, Schoenborn left Manhattan behind to be closer to Lilly Pulitzer’s King of Prussia headquarters.
“The Main Line is one of the loveliest places,” says Schoenborn. “The women here are all so dynamic and doing so many wonderful things.”
And it’s no secret that the Main Line is exceptionally supportive of the Lilly Pulitzer brand. “This area is like Lilly Country,” she says. “So many of us grew up wearing it, and we have the emotional connection of wanting our kids to wear it.”