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Phaze Boutique

Categories:
  • Women's Fashion

Essential Information

153 Bala Ave
Bala Cynwyd, PA 19004

610-664-2520

Forget everything you knew about plus-size women's wear; there's nothing boxy, matronly or remotely tent-like in this fashion-forward boutique. A firm believer that beauty comes in all shapes and sizes, Phaze owner Danielle Charles knows that a size-16 woman who's confident and celebrates her full figure should have the same choices as a size 6. Most of her merchandise is private label, and Charles is also starting her own line aimed at the edgier plus-size woman. Those who aren't quite ready to take the plunge into more revealing styles might reconsider when they discover her Body Magic undergarments, which take a woman down two dress sizes. Charles also does wardrobe consulting for the style-challenged or anyone looking to improve an existing wardrobe. Read more in Main Line Today's November 2008 boutique feature.

Additional Information

Web: http://phazeboutique.com/

Neighborhood: Bala Cynwyd and Merion